Top of the Pop-Up's

A new trend is becoming widespread throughout the globe have you heard of it? Slowly but surely the term ‘Pop-Up’ is becoming more and more apperent in our vocabulary, what started off as something  quite unheard of is now becoming the hottest new thing for exclusive retail therapy!

Pop-Up Retail  has so many variations practically any business can transform themselves into a Pop-Up Shop, what this does is generate a sense of exclusivity &  gives the business a real fresh appeal. They usually last for a short period of time and move around quite often to keep things fresh.

Here at Hunter PR we loved The Carphone Warehouse Pop-Up shop which was at this year’s Castlepalooza ‘Never miss a beat - chill, charge, connect with The Carphone Warehouse’ this was a perfect pop-up shop for this event as we cannot count the amount of time’s we could have done with Free Wi-Fi at festivals not something you would find at some top hotels so this really was a ‘Top’ Pop-Up for us.

Some of the act’s to grace the courtyard session’s stage were The Original Rudeboys, Jape & Infomatics. It is to no surprise that Castlepalooza has been nominated for ‘Best European Festival’ in the UK Festival Awards 2009 & 2010 and shortlisted in 2010 for IMRO Music Festival of the Year.

Check out an example of the Carphone Warehouse Experimental Session featuring Jape here

http://www.youtube.com/watch?v=cFOhpD8Epb8&feature=channel_video_title

At Hunter PR we also love some quirk in our lives so coming acrossAnewspace/Industry/Indigo&Cloth Pop Up Shop  really caught our attention the shop is located at 27 South William Street & stocks some of the most funnest vintage items you can find from stunning art to quirky ceramic owles check it out for some brilliant finds as with all popups this wont be around for long.

Another one of our fave’s is Crackbird which is a pop up restaraunt located at 19 Crane Lane Dublin 2, if you happen to be a fan of chicken well you won’t be dissapointed with this place! Move over Nando’s, Crackbird just became some serious competion.

Check out our slideshow for inspiring Pop-Up shops spaces & some images from the Carphone Warehouse courtyard sessions.

[slideshow]

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